Cape Town · findable by more than Google

Websites that get you found, booked, and easy to recommend.

People don't just Google anymore — they ask ChatGPT and Claude "who should I hire?" We build sites that show up in both, and turn the visit into a booking on WhatsApp, a form, or a call — whatever fits how you work.

From R5,500 Live in ~2 weeks Built by a banking-security engineer

The free check

See exactly what's costing you customers.

WhatsApp us your business name. We score your visibility across Google and the AI assistants and send back a plain-language summary — free, no obligation, usually same day.

WhatsApp your business name
Example

Visibility scorecard

Thandi's Kitchen, a made-up business, for illustration

3 / 6checks passed
  • Passed: Google Business Profile claimed

    Pass
  • Missing: Site loads in under 3 seconds

    Fix
  • Missing: Named by ChatGPT for "best in town"

    Fix
  • Passed: One-tap way to contact you

    Pass
  • Missing: Reviews replied to this month

    Fix
  • Passed: Secure connection (HTTPS)

    Pass

Illustrative example, not a real client. We'll score yours for free — WhatsApp us your business name.

How it works

From invisible to booked, in three steps.

01

Free visibility check

WhatsApp your business name. Same day, you get a plain-language report on what's working and what's costing you customers.

02

Fixed-price build

One number, agreed upfront. Your site is designed, built and live in about two weeks. No surprise invoices.

03

Found, and kept that way

Google profile sorted, AI-search ready from day one. Optional care plan keeps it fast, secure and current every month.

What you get

More people find you. More of them become customers.

Enquiries land wherever your customers already are

For most businesses that's WhatsApp: one tap lands them in a chat with the message already written, like "Hi, table for 4 on Saturday." Prefer a contact form, a phone call, or a booking system instead? We set up whatever actually fits how your business runs.

Show up when people search

Your Google profile fixed and polished: right hours, right photos, more reviews — so when someone nearby searches for what you do, you're the one they see first.

Get recommended by AI

ChatGPT and Claude recommend businesses they can read about. We set your website up so AI understands exactly what you offer, with a quarterly report showing what AI actually says about your business.

Turn visitors into regulars

A WhatsApp specials list your customers opt into, a simple monthly email, and automatic review requests after each visit. Your rating grows while you work.

Fast, safe, and never breaks

Your site loads in under a second on any phone and is protected against hackers. Built by an engineer who secures banking systems for a living — your website gets the same treatment.

Prices

Straight prices, in Rand.

You get a fixed quote before any work starts, own everything we build, and there's no retainer or lock-in to worry about.

Visibility audit & fix

From R1,500 once-off

Already have a website nobody finds? We audit your Google + AI-search presence, then fix what's broken. Final number depends on how much needs fixing, confirmed before we start.

  • Full Google + AI-search visibility audit
  • Google Business Profile fixed & verified
  • Maps & listings corrected
  • Before-and-after report
Start on WhatsApp →
Most chosen

Foundation

From R5,500 once-off

A custom website plus everything in the visibility audit & fix. Live in about two weeks. Price depends on page count and specifics. You get one fixed number before we start, never a surprise after.

  • Up to 5 pages, mobile-first
  • Enquiry button: WhatsApp, form, or call, your choice
  • Google profile + local SEO sorted
  • AI-recommendation setup
Start on WhatsApp →

Bookings & online shops

From R10,000 once-off

Take bookings or sell online, day one, integrated with proven platforms, never built from scratch. Price depends on the platform and integrations needed, confirmed upfront.

  • Everything in Foundation
  • Booking calendar (Dineplan / Setmore / SimplyBook) or a Shopify-lite online shop
  • Payments via Yoco, SnapScan or PayFast
  • WhatsApp order & booking alerts
Start on WhatsApp →

Care plan

R500–800 /month

We keep everything running: fast, secure and current. Cancel anytime.

  • Hosting, backups, updates
  • Monthly Google posts
  • Review monitoring
  • Quarterly AI-visibility report
Start on WhatsApp →

Every quote is fixed before work starts, so there are no surprises, no lock-in, and no jargon to decode. Need it sooner? Rush builds (~1 week instead of ~2) available on Foundation for a 20% rush fee.

Our work

Local businesses, told properly.

Concept work shown while the first client sites go live — replaced with real launches as they ship.

FAQ

Questions people actually ask.

How much does a small business website cost in South Africa?

Crux Digital's Foundation package starts from R5,500: custom website, Google Business Profile optimisation, local SEO and AI-search optimisation. The final number depends on page count and specifics, and it's confirmed before work starts. Booking systems and online shops start from R10,000.

What does it mean to be recommended by AI?

Customers increasingly ask AI assistants like ChatGPT and Claude for recommendations — "where should I eat", "who should I hire". The assistants answer using businesses they can read about online. Crux Digital structures your website and business information so AI assistants can find you and describe you and your services accurately. We can't guarantee any specific assistant recommends you on any given search — no one can — but we make sure you're legible to them in the first place.

Can customers book via WhatsApp from my website?

Yes — that's the default for most SA small businesses: one-tap WhatsApp booking with a pre-filled message, plus automated greetings and quick replies. If WhatsApp isn't the right fit (an online shop, a professional practice), a contact form or booking system is set up instead.

Do you work outside Cape Town?

Yes. Crux Digital is based in Gordon's Bay and works with businesses across South Africa remotely, with in-person service in the Helderberg and greater Cape Town.

Contact

Start with the free check.

WhatsApp us your business name. We'll check what Google and the AI assistants currently say about you and send back a plain-language summary — free, no obligation, usually same day.